The Michelin Latitude Tour is an all-season tire specially developed for drivers who want comfort, fuel efficiency, and year-round traction. <p>Ideal for light duty pickups, crossovers, and sport utility vehicles, the Michelin Latitude Tour is molded using a silica-based tread compound which helps with traction on wet roads and makes it wear longer. <p>The treadwear is further enhanced by Michelins MaxTouch Construction to give you more miles on the road. <p>To improve responsiveness and stability are the shoulder blocks and continuous center rib. <p>The wide circumferential grooves drain water out of the tires efficiently and resist hydroplaning while the multiple sipes create biting edges as you drive on snow-covered roads. <p>The Michelin Latitude Tour is also built with Comfort Control Technology which reduces noise produced by the tires and surface impact. <p>This ensures that you enjoy a quiet and comfortable ride even when travelling on long distances.
Michelin is a French tyre manufacturer based in Clermont-Ferrand in the Auvergne région of France. It is the second largest tyre manufacturer in the world after Bridgestone and larger than both Goodyear and Continental. In addition to the Michelin brand, it also owns the BFGoodrich, Kleber, Tigar, Riken, Kormoran and Uniroyal tire brands.